Why I Created Track Attack: Building a Better App for the Road and Track

2021. Thunderhill Raceway. I cross the start/finish line and the lap time on the app I'm using doesn’t reset. I squint at a wall of cluttered, flashing numbers that don’t tell me anything useful, and I almost miss my braking marker.

That was the beginning of my frustration with legacy track apps. Key info was hard to read, reliability was flaky, and setup took too many steps, especially when you're under pressure with time constraints to prep your car and get on grid. I kept asking the same thing: why are so many track day apps still clunky, confusing, and unreliable?

Like a typical startup founder and engineer, I decided to fix it by building my own app. I thought to myself, how hard could this be? I eventually learned that building a reliable app that records video and data, connects to Bluetooth devices, and handles a dozen moving parts isn't that simple. But I pushed on to build the enthusiast app I always wished existed. And I knew if I wanted it, a lot of other people would too.

My track day app wish list

Easy to use: one tap to get started and automatic re-connection to OBD and external GPS. No screwing around with setup when you’re under pressure at a track day or race.
Feature rich: simultaneous front + rear camera recording, camera lens/focus adjustment, Apple Watch heart rate recording, OBD vehicle data, external GPS support, motion sensors, weather data, and more.
One-tap video export with data overlays: no exporting from multiple sources, manual syncing, and hours of waiting after a track day.
Instant session review with data: review right away so you can improve before your next run.
One tap to share data: no SD cards, no cables, no hunting for files.
Organize sessions with custom tags and favorites so your laps are easy to find and review later. Never lose another session again.
A simple, intuitive UI: clean, aesthetic, and out of the way, while still showing you everything you need.

For me, this would be the perfect app, and today, it’s exactly what Track Attack has turned into. But I still wanted more.

The route-planning problem I kept seeing

It's no secret that many of us who go to the track also love driving windy and scenic roads. I’d go on group drives where someone would share a Google Maps link. Sounds simple, but for enthusiast routes and road trips, it breaks at exactly the wrong times.

You stop for lunch or photos, re-open Google Maps, and suddenly your route is gone.
You try to find the route link. It's buried somewhere in text messages, email, or WhatsApp. Meanwhile everyone is ready to roll and you're out of time.
You finally find and tap the link. But re-loading the route and map depends on a data connection which is weakest in the mountains and canyons.
When it finally loads, the route starts from the beginning and tries to turn you back to the first waypoint. Now you have to edit waypoints all over again.

That’s not just frustrating, it can be unsafe. It pushes people to troubleshoot while driving, exactly when their focus should stay on the road.

What I wanted in a route planner for drivers

I wanted a navigation app that worked with me, not against me. I wanted an app that was designed by people who actually use it in real-world conditions. I wanted an app that was like a copilot.

For drivers

The route is saved in the app in your routes list. No need to search around for the group chat, email, or text.
Waypoints auto-complete as you drive through them. No driver input needed so you can just focus on driving.
Your route progress is always saved, so interrupting the app doesn’t reset the route. You can even kill and restart the app, and it will remember the route you were driving and continue as if nothing happened.
Easy skip or re-enable waypoints. Want to skip a stop? Just tap on the waypoint and select skip. Want to re-enable a waypoint? As easy as a tap. No more cumbersome UI for editing the waypoints list.
User-friendly UI: the map rotates with you so it’s easier to see what’s coming up and around the next corner. It stays fast and responsive, with an easy-to-read stops list (type, ETA, weather) and clear turn-by-turn directions.
Never search for a favorite route again. Your routes list contains all your routes and you can organize your routes with favorites and custom tags.
Want to run a route in reverse? Just tap and hold on the route and create a reverse copy. Want to reorder waypoints? Just tap and hold on a waypoint and drag it up or down.
Want to record your scenic drive, or just have a dash-cam while you have navigation running? Just tap the record button - you get the same sensor data, map, and vehicle data that you get on the track.

For route creators/drive organizers

Keep the group together with a clear route and map.
Easily build routes in seconds: tap the map to drop waypoints, search any name or address, and swipe a waypoint to mark it as a stop.
Mark stops by category (e.g. gas, food, bathroom) so everyone knows what’s next, plus the ETA and weather at each stop.
Customize the route with a name to help users identify the route.
Customize individual waypoints with a name, e.g. "Bathroom stop".
Share routes with the custom route name, custom waypoint names, and waypoint types included.

Thousands of happy drivers

Turns out I wasn’t the only one who wanted this. Track Attack is used by thousands of drivers worldwide, including the Porsche Club of America (PCA) Golden Gate Region, and holds a 4.9-star App Store rating with 137 ratings (as of February 2026).

Give Track Attack a try. I’d love to hear what you think.

See you on the road (and at the track),

Ashod